Tuesday, November 12, 2013

Week 12: Communities

This week I really enjoyed learning about the deficit model.  I think it's something that not only librarians should consider, but all professions would benefit from using an advocacy approach rather than a remediation approach.

When we did our surveys for 605 last week, there was a lot of talk about how many of the people that we interviewed don't use libraries to their full extent.  I think this is largely in part to "satisficing".  Why go all the way to the library when you can find it on the internet, right?

This is where marketing comes into play.  I am a strong believer that libraries need more marketing, and it's something most of them are not very good at.  If we can show the community all of the things the library can do for them, and how they can "maximize effect and minimize cost" through our service, then we are doing are jobs correctly.

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